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How Intent-based Segmentation Will Change Automotive Retention
Intent-based segmentation gives automotive marketers a smarter way to understand when existing customers might be ready to buy again. This article explores how using behavioural signals, engagement da …
How Heritage Parts Centre Built a Faster, Smarter eCommerce Experience for 30,000+ Automotive Parts
Heritage Parts Centre is a leading UK supplier of classic car parts, specialising in Volkswagen and Porsche components. Founded in 1986, the business supports automotive enthusiasts worldwide with par …
Hartwell Selects Tekion’s AI-Powered Automotive Retail Cloud to Transform Its UK Dealerships
Leading UK automotive dealer group to implement Tekion's cloud-native platform across 11 locations as part of a phased rollout later this year.
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